At Roanoke College, purpose is part of the brand. With the motto, “Our purpose is to help you find yours,” the school prides itself on guiding young people towards full and rich lives focused on doing good in the world.  

The champion of this bold expression of formative education is Roanoke’s President Frank Shushok. With degrees in education and 30 years of experience in the field, Shushok is passionate about the role higher education can play in young people’s personal and professional growth and has compelling reasons for why they should be intertwined. In this interview with LearningWell, Shushok talks about creating counter-cultures on campus in which students are frequently asked meaningful questions without binary answers.  

LW: How has your background influenced your role as a college president?  

FS: First of all, I am a person of faith, and what I mean by that is my whole life has been shaped by a sense that life is for a purpose. Believing that my own life can push forward goodness in the world is something that both centers me and compels me. I’ve also been focused on interfaith curiosity and collaboration, and along the way, that has drawn me into many conversations about how people find meaning and purpose in their lives. 

Almost all people yearn to understand why they’re here, and I find very few people who, at the end of that question, don’t believe their life should be for something good. Whether I’m sitting at a table with Muslims, Buddhists, agnostics, Christians, or atheists, I have found that when we begin a conversation about how we find meaning and purpose in life, designing a life toward virtue is a really powerful connector. 

That framing says a lot about how I view higher education. I absolutely believe every student should be able to graduate and find work that can support them economically and support their families. But I also want them to find purpose in that work and to find an alignment between their gifts and talents and a need that the world has. When that happens, energy and hope abound, and who doesn’t want more of that?

I’m such a fan of the good work that’s being done on the science of hope and the idea that hope has three actionable components: goals, pathways, and agency. In short, to have hope, you need a goal you’re shooting for and practical ways to go after it. You also need pathways and a consistent belief that you can get there — agency. What I love about the agency part is some people have plenty of agency and some people are growing in their agency, and that’s the golden time when they need someone to walk alongside them until they have the confidence to make progress toward their goals. That’s our job. Fundamentally, I believe that higher education is there to inspire in students a sense of purpose, shaped by character, and that makes life so much richer for them and for everyone in their orbit — their families, communities, workplaces, etc.  

But for whatever reason, I find a lot of college students haven’t thought about how their education can be about connecting to much more than a job-slash-career. Often, it’s not a question or a conversation they’ve been having at home. And it’s not a conversation that they’ve been having in the educational environment they were in prior to college. Sometimes, they make it all the way through college and never have this dialogue with anyone, even within themselves. In fact, they mostly have had one conversation, which is about the return on investment question: “If I go to college, what should I study so I can get a certain job, so I can have a particular level of economic security?” 

Those are also good questions, but they’re much more powerful if they’re coupled with other questions like the imperatives we have in our strategic plan, which champions the exploration of purpose, the pursuit of character, and the graduation of leaders. This is a distinction of the Roanoke experience. We’ve created this entity called PLACE (Purpose, Life And Career Exploration) drawn from our old career center model, and what we’re saying here is this process is about so much more than getting a job.  

LW: Do you think these imperatives are particularly important at this moment in time?  

FS: Absolutely. I found a report released by the Harvard Graduate School of Education sobering. Thirty-six percent of young adults aged 18 to 25 are struggling with anxiety, and 29 percent are dealing with depression. The study reveals some likely suspects, including worrying about finances, feeling pressure to achieve, being concerned with the world unraveling, and feeling like they don't matter to others. But the number one driver of poor mental health for young adults was a lack of meaning, purpose, and direction in their lives, with 58 percent reporting. We can’t ignore that deep yearning to understand what makes life matter.

LW: How do you go about “meaning making” with students?  

FS: There are many practices to engage, but we need practices that shape culture so that culture shapes practices. What I mean by that is we first ask good questions, which will help us get good at being thoughtful and spur us to think more deeply about better questions worthy of our time. In a way, it’s countercultural. The power of a question is a crucial thing to acknowledge. Occasionally, I experiment to see how long it takes for someone to ask me a meaningful question — a question that asks me to reveal something about who I am, what I believe, where I’m going, what’s motivating me, and why I care.

If you pay attention, you can go a whole day without anyone asking you that kind of question. I think what we can do in a place like Roanoke College or any institution of higher education is to create a culture where we teach ourselves to be countercultural and to ask questions of meaning and purpose, questions that engage all of our not-so-disparate parts: our intellectual selves, our emotional selves, our moral selves. But we have to acknowledge we live in a world where people are moving at warp speed. Technology overwhelms people, and no one’s asking them meaningful questions. In turn, they’re not developing the habit of asking other people meaningful questions. Without meaningful questions, there is little need for astute listeners. And when we don’t develop astute listeners, we’re often not encouraging thoughtful learners.

“Without meaningful questions, there is little need for astute listeners. And when we don’t develop astute listeners, we’re often not encouraging thoughtful learners.”

I have two questions that I keep at the forefront of my mind every day as I approach my work: First, what am I trying to increase the probability of occurring through my daily activities, conversations, and experiences? And second, what am I doing when I’m doing what I’m doing? See, every one of us is engaged in seemingly unidimensional transactions, but underneath them is a greater purpose. Whether you’re serving food in the dining center or you’re advising or you’re standing in front of a classroom, the kinds of questions you ask and the kinds of listening you do and the way that you view your purpose — what you’re doing when you’re doing what you’re doing — it shapes everything. So many people on a college campus don’t understand the incredibly transformational and powerful role they play as educators when they enact the important and powerful pedagogical practice of asking meaningful questions, followed by deep and curious listening.

LW: How do you get a whole campus to embrace this approach?  

FS: It’s slow and iterative, like all transformations. In many ways, the headwinds pull you away from doing these things, so you must drive into the wind. You must be committed and undeterred when the car’s shaky. Sometimes, you have to slow down a little, meaning it will take a little extra time, but it will be worth it. But if you believe that the whole world can shift by doing this, you can stay the course.

There’s a book that I’m particularly fond of by Peter Block called “Community: The Structure of Belonging,” where he talks about the small group as being the unit of transformation. You think of these movements as top-down, and they are to some degree because one of the first things you must do is declare a shift. In our case, we determined and stated that we would make the exploration of purpose, the pursuit of character, and the graduation of leaders a distinction of Roanoke College. 

But a stated plan becomes a cultural transformation at the small group level. It’s the small conversations. What new conversations do we want to have, where will we conduct them, and who at every level will start? These things happen at the micro level, and then they become exponentially more likely to occur naturally on a campus. Over time, you’ll be surprised that everything has been transformed.

My assumption about how we build people of character and shape virtue and moral fiber is that none of it happens outside the context of community, and you can’t desire community until you’ve experienced it. One of the immediate structural challenges when people enter a new environment is to help them experience community. There are a lot of young people who come to a college campus who haven’t experienced it, and they don’t know that they need it. They’re not going to look for it. We have many, many lonely young people. It’s up to us to play a structural role in creating an environment that increases the likelihood that community happens. 

LW: Would you connect this work to what employers say we need more of: people who understand people? 

FS: Yes. When you think about the technical skills that are required to build a 21st century aircraft, it requires incredible knowledge of physics, engineering, aerodynamics. But we also need people that can convene other people from different vantage points and communicate in adaptive ways that allow for understanding based on different acculturation. And look what happens from a character or virtue standpoint. If there is pressure to produce something in a particular timeframe that may not be safe, that’s not a technical question. That’s a moral question.

You really need expertise and character. You need a competent “what” and a firm “why.” You need to know what you’re doing when you’re doing what you’re doing. Are you taking care of humanity? Are you loving people? Are you looking for opportunities to lift others up? Are you viewing yourself as part of a greater community? Those are the kinds of questions, the kinds of values, that when coupled with the job that you have, make such a powerful combination.

LW: Does higher education have a role to play in addressing the polarization we are experiencing on so many levels? 

FS: Yes. I think this is why I’m attracted to this conversation of character. Most of the skills that are important in character formation are learning to listen and asking good questions, which may be as simple as forming a meaningful question, versus a question with a binary answer. You get better at these things when you’re equipped, and then you get to practice in an environment where there are people with diverse viewpoints and different backgrounds. And I think a legitimate critique of higher education is that we have preferred echo chambers and haven’t been interested in listening to and learning from some voices, and there are some good reasons why that’s been the case. But if we view leadership as growing the skill and capacity to bring people together to achieve a common goal that is good for all, then yes, we can widen the circle. And I think those who can do that most effectively must be well-informed people of character. Because that is what will keep you in a place of productivity when times are tough and conversations are hard.  

You can reach LearningWell editor Marjorie Malpiede at mmalpiede@learningwellmag.org with comments, ideas, or tips.